Joe A. Simpson, Jr. is a Front-End Web Developer and Graphic Designer specializing in WordPress solutions. During days he works at a top-five transit agency, fighting the good fight to ease the commute around Los Angeles County. When their lead developer and CSS specialist both left to pursue other opportunities, Joe inherited a Headway-themed design (sans child theme) and the rest is history ten years later with a blog network consisting of dozen project-specific or transit news sites. Toastmaster ATM Silver; actively contributes the Community, founding the WordPress Santa Clarita Valley Meetup in hopes of hosting WordCamp SCV in the town centre. Volunteer at WordCamps (WCLAX 2017). Presenting this speech at WordCamp Chicago 4/28-29.