{"id":1715,"date":"2017-09-27T10:45:33","date_gmt":"2017-09-27T17:45:33","guid":{"rendered":"https:\/\/2017.la.wordcamp.org\/?p=1715"},"modified":"2017-09-27T06:12:01","modified_gmt":"2017-09-27T13:12:01","slug":"introducing-wclax-speaker-amber-hewitt","status":"publish","type":"post","link":"https:\/\/la.wordcamp.org\/2017\/introducing-wclax-speaker-amber-hewitt\/","title":{"rendered":"Introducing WCLAX Speaker Amber Hewitt"},"content":{"rendered":"<p>Amber Hewitt will speak on \u201cBranding for Everyone\u201d Sunday afternoon at 10:00 a.m. in the Talladega Room at WordCamp Los Angeles. Her first car was a red 1986 Honda CRX. &#8220;It was a great little car!&#8221;exclaimed Amber. &#8220;It only had two seats, yet I managed to fit three people.&#8221; As you can see, even as an early driver, Amber recognized the importance of changing the look and making adjustments to deliver the desired result.<\/p>\n<p>So it is with branding. &#8220;Branding is a very important, but often overlooked,&#8221; Amber explained. &#8220;It&#8217;s more than designing a logo. I want people to understand how branding works and that it&#8217;s not only for businesses.&#8221;<\/p>\n<p>Amber has solidified her personal brand in part by the car she drives. &#8220;My grandmother had a 1971 Opel GT,&#8221; Amber said. &#8220;I loved that car! Two-seater, 4-speed, no air conditioning, but it was so cool to me as a kid&#8230; and the headlights flip up sideways!&#8221; Amber then admitted with a smile, &#8220;I&#8217;m very happy to say I now own and drive that car.&#8221;<\/p>\n<p>Though the fastest car she&#8217;s driven may be a Porsche Cayenne S, which she described as &#8220;so smooth,&#8221; Amber understands that branding is about more than speed. After attending her session Amber expects, &#8220;People will be able to create their own powerful brand and stand out from the competition.&#8221;<\/p>\n<p><strong>Catch Amber Hewitt LIVE at WordCamp Los Angeles:<\/strong><\/p>\n<ul>\n<li>Topic: Branding for Everyone<\/li>\n<li>Time and Date: Sunday, October 1 at 10:00 a.m.<\/li>\n<li>Room: Talladega Room<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Amber Hewitt will speak on \u201cBranding for Everyone\u201d Sunday afternoon at 10:00 a.m. in the Talladega Room at WordCamp Los Angeles. <a href=\"https:\/\/la.wordcamp.org\/2017\/introducing-wclax-speaker-amber-hewitt\/\">Continue reading <span class=\"assistive-text\">Introducing WCLAX Speaker Amber Hewitt<\/span>  <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":15047831,"featured_media":1745,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[33],"tags":[],"class_list":["post-1715","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-updates"],"jetpack_featured_media_url":"https:\/\/la.wordcamp.org\/2017\/files\/2017\/09\/Amber-Hewitt.jpg","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p872L2-rF","jetpack_likes_enabled":true,"_links":{"self":[{"href":"https:\/\/la.wordcamp.org\/2017\/wp-json\/wp\/v2\/posts\/1715","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/la.wordcamp.org\/2017\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/la.wordcamp.org\/2017\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/la.wordcamp.org\/2017\/wp-json\/wp\/v2\/users\/15047831"}],"replies":[{"embeddable":true,"href":"https:\/\/la.wordcamp.org\/2017\/wp-json\/wp\/v2\/comments?post=1715"}],"version-history":[{"count":5,"href":"https:\/\/la.wordcamp.org\/2017\/wp-json\/wp\/v2\/posts\/1715\/revisions"}],"predecessor-version":[{"id":1750,"href":"https:\/\/la.wordcamp.org\/2017\/wp-json\/wp\/v2\/posts\/1715\/revisions\/1750"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/la.wordcamp.org\/2017\/wp-json\/wp\/v2\/media\/1745"}],"wp:attachment":[{"href":"https:\/\/la.wordcamp.org\/2017\/wp-json\/wp\/v2\/media?parent=1715"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/la.wordcamp.org\/2017\/wp-json\/wp\/v2\/categories?post=1715"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/la.wordcamp.org\/2017\/wp-json\/wp\/v2\/tags?post=1715"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}