{"id":1329,"date":"2016-08-30T09:00:22","date_gmt":"2016-08-30T16:00:22","guid":{"rendered":"https:\/\/2016.la.wordcamp.org\/?p=1329"},"modified":"2016-08-29T17:58:34","modified_gmt":"2016-08-30T00:58:34","slug":"speaker-interview-cody-landefeld","status":"publish","type":"post","link":"https:\/\/la.wordcamp.org\/2016\/speaker-interview-cody-landefeld\/","title":{"rendered":"Speaker Interview: Cody Landefeld"},"content":{"rendered":"<p>Today we&#8217;re talking with\u00a0<a href=\"https:\/\/2016.la.wordcamp.org\/speaker\/cody-landefeld\/\">Cody Landefeld<\/a>,\u00a0Senior web strategist and founder at <a href=\"https:\/\/modeeffect.com\/\">modeeffect<\/a>. Modeeffect\u00a0helps technology companies &amp; non-profits build powerful web solutions on WordPress.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-1331\" src=\"https:\/\/2016.la.wordcamp.org\/files\/2016\/08\/Landefeld-wclax16-1024x587.png\" alt=\"Landefeld-wclax16\" width=\"640\" height=\"367\" srcset=\"https:\/\/la.wordcamp.org\/2016\/files\/2016\/08\/Landefeld-wclax16-1024x587.png 1024w, https:\/\/la.wordcamp.org\/2016\/files\/2016\/08\/Landefeld-wclax16-300x172.png 300w, https:\/\/la.wordcamp.org\/2016\/files\/2016\/08\/Landefeld-wclax16-768x440.png 768w, https:\/\/la.wordcamp.org\/2016\/files\/2016\/08\/Landefeld-wclax16-500x287.png 500w, https:\/\/la.wordcamp.org\/2016\/files\/2016\/08\/Landefeld-wclax16-1000x573.png 1000w, https:\/\/la.wordcamp.org\/2016\/files\/2016\/08\/Landefeld-wclax16.png 1200w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/p>\n<hr \/>\n<p><strong>What should we know about you that you haven\u2019t included in your brief, third-person, professional biography?<\/strong><\/p>\n<p>I am a husband and father of 3.\u00a0 I enjoy music, sports, and comics.\u00a0 I started dabbling in WordPress around 2007 because all other CMS options at the time were awful.\u00a0 Was a fan of WordPress and was\u00a0pleasantly\u00a0surprised to find it was and is suitable for most small business websites.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>You&#8217;re on a desert island and\u00a0your only hope of survival is launching\u00a0a WooCommerce store, what&#8217;s your goto secret tactic?<\/strong><\/p>\n<p>Setup Stripe first thing so we can get the money we need to pay the rescue boat to come and get us!<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Tell us a little more about Modeeffect.<\/strong><\/p>\n<p>codyL is a WordPress consultancy I started around 2005. In 2013 we re-branded to become Mode Effect. The name choice was nice so I didn&#8217;t appear to be such an ego maniac \ud83d\ude09<\/p>\n<p>I moonlighted up until 2010 when I was able to fulfill the dream of focusing on our company full time. It&#8217;s been quite a journey. One of the things I am most excited about is leading and nurturing a team who can help our clients grow their business and reach their goals.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>With so many e-commerce solutions &#8212; even within WordPress &#8212; why choose WooCommerce?<\/strong><\/p>\n<p>We&#8217;ve used other e-commerce systems such as Magento and even other solutions built on WordPress. We started using WooCommerce in 2013 due to it being the most useful and well built e-commerce system we had used for WordPress.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>What\u00a0have you learned about working with non-profits that you wouldn&#8217;t have known otherwise or was surprising to you?<\/strong><\/p>\n<p>How much they value their web presence. Non profits are fantastic organizations and certainly have their shares of challenges but they definitely are organized when it comes to funding a resource that&#8217;s important to their core funding and existence.<\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<p>Cody&#8217;s talk at WordCamp Los Angeles,\u00a0<a href=\"https:\/\/2016.la.wordcamp.org\/session\/build-a-woocommerce-store-that-can-rival-amazon\/\">Build a WooCommerce store that can rival Amazon<\/a>, will be in The Dunbar on Sunday, September 11, 2016 at 3:30pm.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Today we&#8217;re talking with\u00a0Cody Landefeld,\u00a0Senior web strategist and founder at modeeffect. Modeeffect\u00a0helps technology companies &amp; non-profits build powerful web solutions on WordPress. What should we know about you that you haven\u2019t included in your brief, third-person, professional biography? I am &hellip; <a href=\"https:\/\/la.wordcamp.org\/2016\/speaker-interview-cody-landefeld\/\">Continue reading <span class=\"assistive-text\">Speaker Interview: Cody Landefeld<\/span>  <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":11536871,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[259194],"tags":[971110],"class_list":["post-1329","post","type-post","status-publish","format-standard","hentry","category-speaker-interviews","tag-cody-landefeld"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p78Wxo-lr","_links":{"self":[{"href":"https:\/\/la.wordcamp.org\/2016\/wp-json\/wp\/v2\/posts\/1329","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/la.wordcamp.org\/2016\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/la.wordcamp.org\/2016\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/la.wordcamp.org\/2016\/wp-json\/wp\/v2\/users\/11536871"}],"replies":[{"embeddable":true,"href":"https:\/\/la.wordcamp.org\/2016\/wp-json\/wp\/v2\/comments?post=1329"}],"version-history":[{"count":4,"href":"https:\/\/la.wordcamp.org\/2016\/wp-json\/wp\/v2\/posts\/1329\/revisions"}],"predecessor-version":[{"id":1381,"href":"https:\/\/la.wordcamp.org\/2016\/wp-json\/wp\/v2\/posts\/1329\/revisions\/1381"}],"wp:attachment":[{"href":"https:\/\/la.wordcamp.org\/2016\/wp-json\/wp\/v2\/media?parent=1329"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/la.wordcamp.org\/2016\/wp-json\/wp\/v2\/categories?post=1329"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/la.wordcamp.org\/2016\/wp-json\/wp\/v2\/tags?post=1329"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}