Social media is now the primary engine of traffic on the web, and if you aren’t creating posts that can be easily shared, it’s likely they aren’t being seen. This session will cover how to use Open Graph tags to shape how your content is viewed on Pinterest, Twitter, and Facebook and take advantage of new features like Pinterest’s Buy Pins for products and apps. If you make something beautiful, people will share it. Learn how to easily craft flexible posts that look good everywhere.