{"id":139732,"date":"2014-08-11T12:58:29","date_gmt":"2014-08-11T19:58:29","guid":{"rendered":"https:\/\/2014.la.wordcamp.org\/?post_type=wcb_session&#038;p=139732"},"modified":"2014-08-11T12:58:29","modified_gmt":"2014-08-11T19:58:29","slug":"copywriting-for-people-who-hate-to-write","status":"publish","type":"wcb_session","link":"https:\/\/la.wordcamp.org\/2014\/session\/copywriting-for-people-who-hate-to-write\/","title":{"rendered":"Copywriting for people who hate to write"},"content":{"rendered":"<p><span>Does this ever happen? The site is done and you are still waiting for the client to provide the content. They provide you with a bunch of bullet points and say, &#8220;Can you fix this?&#8221; Here are tips and helpful examples of what to do and what not to do to make website content more effective and meaningful. Homepages that don&#8217;t suck and about pages that don&#8217;t put people to sleep.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Does this ever happen? The site is done and you are still waiting for the client to provide the content. They provide you with a bunch of bullet points and say, &#8220;Can you fix this?&#8221; Here are tips and helpful &hellip; <a href=\"https:\/\/la.wordcamp.org\/2014\/session\/copywriting-for-people-who-hate-to-write\/\">Continue reading <span class=\"assistive-text\">Copywriting for people who hate to write<\/span>  <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":111651,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1409939400,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[139718],"footnotes":""},"session_track":[333551],"session_category":[],"class_list":["post-139732","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-design-workshop"],"jetpack_likes_enabled":true,"jetpack_sharing_enabled":true,"session_date_time":{"date":"September 5, 2014","time":"10:50 am"},"session_speakers":[{"id":"139718","slug":"anne-mccoll","name":"Anne McColl","link":"https:\/\/la.wordcamp.org\/2014\/speaker\/anne-mccoll\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/la.wordcamp.org\/2014\/wp-json\/wp\/v2\/sessions\/139732","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/la.wordcamp.org\/2014\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/la.wordcamp.org\/2014\/wp-json\/wp\/v2\/types\/wcb_session"}],"author":[{"embeddable":true,"href":"https:\/\/la.wordcamp.org\/2014\/wp-json\/wp\/v2\/users\/111651"}],"version-history":[{"count":1,"href":"https:\/\/la.wordcamp.org\/2014\/wp-json\/wp\/v2\/sessions\/139732\/revisions"}],"predecessor-version":[{"id":139733,"href":"https:\/\/la.wordcamp.org\/2014\/wp-json\/wp\/v2\/sessions\/139732\/revisions\/139733"}],"speakers":[{"embeddable":true,"href":"https:\/\/la.wordcamp.org\/2014\/wp-json\/wp\/v2\/speakers\/139718"}],"wp:attachment":[{"href":"https:\/\/la.wordcamp.org\/2014\/wp-json\/wp\/v2\/media?parent=139732"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/la.wordcamp.org\/2014\/wp-json\/wp\/v2\/session_track?post=139732"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/la.wordcamp.org\/2014\/wp-json\/wp\/v2\/session_category?post=139732"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}