{"id":138881,"date":"2014-07-20T13:51:15","date_gmt":"2014-07-20T20:51:15","guid":{"rendered":"https:\/\/2014.la.wordcamp.org\/?post_type=wcb_session&#038;p=138881"},"modified":"2014-07-20T13:51:25","modified_gmt":"2014-07-20T20:51:25","slug":"publish-for-profits-leverage-your-blog-and-create-content-that-attracts-new-prospects-and-clients","status":"publish","type":"wcb_session","link":"https:\/\/la.wordcamp.org\/2014\/session\/publish-for-profits-leverage-your-blog-and-create-content-that-attracts-new-prospects-and-clients\/","title":{"rendered":"Publish For Profits: Leverage your blog and create content that attracts new prospects and clients"},"content":{"rendered":"<p>Blogging is critical to the success of any online business, yet it&#8217;s often ignored, underutilized, or flailing. Learn the biggest mistakes new bloggers make, why they are sabotaging their own success, and how to avoid doing the same. From headlines, to optimization, to formatting, to promotion, we&#8217;ll cover how to get every one of your blog posts maximum visibility and get them in front of people who need what you offer, are ready to buy, but just don&#8217;t yet know you exist.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Blogging is critical to the success of any online business, yet it&#8217;s often ignored, underutilized, or flailing. Learn the biggest mistakes new bloggers make, why they are sabotaging their own success, and how to avoid doing the same. From headlines, &hellip; <a href=\"https:\/\/la.wordcamp.org\/2014\/session\/publish-for-profits-leverage-your-blog-and-create-content-that-attracts-new-prospects-and-clients\/\">Continue reading <span class=\"assistive-text\">Publish For Profits: Leverage your blog and create content that attracts new prospects and clients<\/span>  <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":13848243,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1410025200,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[138424],"footnotes":""},"session_track":[332784],"session_category":[],"class_list":["post-138881","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-purple-line"],"jetpack_likes_enabled":true,"jetpack_sharing_enabled":true,"session_date_time":{"date":"September 6, 2014","time":"10:40 am"},"session_speakers":[{"id":"138424","slug":"jennifer-bourn","name":"Jennifer Bourn","link":"https:\/\/la.wordcamp.org\/2014\/speaker\/jennifer-bourn\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/la.wordcamp.org\/2014\/wp-json\/wp\/v2\/sessions\/138881","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/la.wordcamp.org\/2014\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/la.wordcamp.org\/2014\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":1,"href":"https:\/\/la.wordcamp.org\/2014\/wp-json\/wp\/v2\/sessions\/138881\/revisions"}],"predecessor-version":[{"id":138883,"href":"https:\/\/la.wordcamp.org\/2014\/wp-json\/wp\/v2\/sessions\/138881\/revisions\/138883"}],"speakers":[{"embeddable":true,"href":"https:\/\/la.wordcamp.org\/2014\/wp-json\/wp\/v2\/speakers\/138424"}],"author":[{"embeddable":true,"href":"https:\/\/la.wordcamp.org\/2014\/wp-json\/wporg\/v1\/users\/jenniferbourn"}],"wp:attachment":[{"href":"https:\/\/la.wordcamp.org\/2014\/wp-json\/wp\/v2\/media?parent=138881"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/la.wordcamp.org\/2014\/wp-json\/wp\/v2\/session_track?post=138881"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/la.wordcamp.org\/2014\/wp-json\/wp\/v2\/session_category?post=138881"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}