{"id":345,"date":"2011-08-17T10:31:10","date_gmt":"2011-08-17T17:31:10","guid":{"rendered":"https:\/\/2011.la.wordcamp.org\/?post_type=wcb_session&#038;p=345"},"modified":"2012-11-21T02:26:09","modified_gmt":"2012-11-21T10:26:09","slug":"digital-subscriptions-to-your-content","status":"publish","type":"wcb_session","link":"https:\/\/la.wordcamp.org\/2011\/session\/digital-subscriptions-to-your-content\/","title":{"rendered":"Digital Subscriptions to Your Content"},"content":{"rendered":"<p>Online content creators struggle to monetize their content effectively with a pure advertising model. At MediaPass we\u2019ve helped hundreds of publishers sell subscriptions to their online content, giving us a unique expertise in digital subscriptions. The subject of online paywalls is very topical right now. Unfortunately, however, there\u2019s a lot of speculation and not a lot of data.<\/p>\n<p>Topics to discuss:<\/p>\n<p>\u00b7         How and why you should be considering charging for some content<\/p>\n<p>\u00b7         Pros and cons of various subscription strategies<\/p>\n<p>\u00b7         What content is best for subscriptions and why it may not matter<\/p>\n<p>\u00b7         And more!<\/p>\n<p><!--more--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Online content creators struggle to monetize their content effectively with a pure advertising model. At MediaPass we\u2019ve helped hundreds of publishers sell subscriptions to their online content, giving us a unique expertise in digital subscriptions. The subject of online paywalls &hellip; <a href=\"https:\/\/la.wordcamp.org\/2011\/session\/digital-subscriptions-to-your-content\/\">Continue reading <span class=\"screen-reader-text\">Digital Subscriptions to Your Content<\/span>  <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1182490,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":0,"_wcpt_session_duration":3000,"_wcpt_session_type":"","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[],"footnotes":""},"session_track":[8327],"session_category":[],"class_list":["post-345","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-intermediate"],"jetpack_shortlink":"https:\/\/wp.me\/p1Cz5E-5z","jetpack_sharing_enabled":true,"session_date_time":{"date":"","time":""},"session_speakers":[],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/la.wordcamp.org\/2011\/wp-json\/wp\/v2\/sessions\/345","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/la.wordcamp.org\/2011\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/la.wordcamp.org\/2011\/wp-json\/wp\/v2\/types\/wcb_session"}],"author":[{"embeddable":true,"href":"https:\/\/la.wordcamp.org\/2011\/wp-json\/wp\/v2\/users\/1182490"}],"version-history":[{"count":6,"href":"https:\/\/la.wordcamp.org\/2011\/wp-json\/wp\/v2\/sessions\/345\/revisions"}],"predecessor-version":[{"id":1205,"href":"https:\/\/la.wordcamp.org\/2011\/wp-json\/wp\/v2\/sessions\/345\/revisions\/1205"}],"wp:attachment":[{"href":"https:\/\/la.wordcamp.org\/2011\/wp-json\/wp\/v2\/media?parent=345"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/la.wordcamp.org\/2011\/wp-json\/wp\/v2\/session_track?post=345"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/la.wordcamp.org\/2011\/wp-json\/wp\/v2\/session_category?post=345"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}