{"id":334,"date":"2011-08-17T09:34:41","date_gmt":"2011-08-17T16:34:41","guid":{"rendered":"https:\/\/2011.la.wordcamp.org\/?post_type=wcb_session&#038;p=334"},"modified":"2012-11-21T02:26:10","modified_gmt":"2012-11-21T10:26:10","slug":"winning-the-search-war-with-content","status":"publish","type":"wcb_session","link":"https:\/\/la.wordcamp.org\/2011\/session\/winning-the-search-war-with-content\/","title":{"rendered":"Winning The Search War With Content"},"content":{"rendered":"<p>They say SEO is dead but that\u2019s not true, it\u2019s just a different animal now. By constructing well organized content you can rise through the ranks of the Internet clutter and gain key visibility and position your company and brand as subject matter experts.<\/p>\n<p><!--more--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>They say SEO is dead but that\u2019s not true, it\u2019s just a different animal now. By constructing well organized content you can rise through the ranks of the Internet clutter and gain key visibility and position your company and brand &hellip; <a href=\"https:\/\/la.wordcamp.org\/2011\/session\/winning-the-search-war-with-content\/\">Continue reading <span class=\"screen-reader-text\">Winning The Search War With Content<\/span>  <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1182490,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":0,"_wcpt_session_duration":3000,"_wcpt_session_type":"","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[235],"footnotes":""},"session_track":[3558],"session_category":[],"class_list":["post-334","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-beginner"],"jetpack_shortlink":"https:\/\/wp.me\/p1Cz5E-5o","jetpack_sharing_enabled":true,"session_date_time":{"date":"","time":""},"session_speakers":[{"id":"235","slug":"greg-taylor","name":"Greg Taylor","link":"https:\/\/la.wordcamp.org\/2011\/speaker\/greg-taylor\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/la.wordcamp.org\/2011\/wp-json\/wp\/v2\/sessions\/334","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/la.wordcamp.org\/2011\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/la.wordcamp.org\/2011\/wp-json\/wp\/v2\/types\/wcb_session"}],"author":[{"embeddable":true,"href":"https:\/\/la.wordcamp.org\/2011\/wp-json\/wp\/v2\/users\/1182490"}],"version-history":[{"count":6,"href":"https:\/\/la.wordcamp.org\/2011\/wp-json\/wp\/v2\/sessions\/334\/revisions"}],"predecessor-version":[{"id":1210,"href":"https:\/\/la.wordcamp.org\/2011\/wp-json\/wp\/v2\/sessions\/334\/revisions\/1210"}],"speakers":[{"embeddable":true,"href":"https:\/\/la.wordcamp.org\/2011\/wp-json\/wp\/v2\/speakers\/235"}],"wp:attachment":[{"href":"https:\/\/la.wordcamp.org\/2011\/wp-json\/wp\/v2\/media?parent=334"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/la.wordcamp.org\/2011\/wp-json\/wp\/v2\/session_track?post=334"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/la.wordcamp.org\/2011\/wp-json\/wp\/v2\/session_category?post=334"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}